Audiomix
Store design
A store where sound, vision and lighting come together
Experiencing products instead of just looking at them
For Audiomix, we designed and built a store environment where the experience takes centre stage. Sound, vision and lighting come together here, so that customers can experience products at their best. The project in Begijnendijk builds on an earlier collaboration: in 2022, we transformed the previous location of Audiomix. We see the fact that we have now been asked to fit out their store again as a mark of appreciation. A number of elements from the old store have been reused in the new branch.
Five audio rooms, a DJ auditorium and working demo kitchens
The new store has five soundproofed, high-end audio rooms, so that equipment can be heard at its best. Live demos are given in the DJ auditorium. The spacious coffee area with a bar gives customers a place to linger, and in the working demo kitchens we show appliances in action. Customers see not only what a product can do, but also how it fits into their daily lives. That is what truly brings a consumer electronics store to life.
